Set to the twangs of “I’ve Loved You All Over The World” by Willie Nelson, the two buddies can be seen chowing down on barbeque meats, shooting the breeze, chewing what we can only assume is a really expensive shoe, and even meeting up with an old love.

While bittersweet, the bucketlist road trip in done in a Subaru Impreza, and is said to inspire the bond between pet owners and their furkids. The ad is also a part of an initiative called #MakeADogsDay, which encourages dog owners to do more for and with their pets, as well as share and inspire others to do the same on social media.

 

(Video and images: Barkpost.)